Every feature here exists because a store needed it.
No feature-checklist bloat. A deep editor, a dependable automation engine, live segmentation, and an API that treats you like an engineer.
Design once. Render everywhere.
The editor compiles to MJML - the responsive email standard - so your design survives Outlook's rendering engine, Gmail's clipping and Apple Mail's dark mode. Drag blocks, drop products, adjust spacing visually.
- Blocks: text, image, button, product grid, columns, dividers, HTML
- AI assist for copy and layout - a tool in the toolbar, not the product
- Shared asset library, brand colors and reusable templates
- Per-subscriber preview with real merge-tag data before you send
Workflows you can trust with money.
Automation bugs cost real revenue - duplicate sends burn trust, missed triggers burn sales. Our engine claims each subscriber atomically, locks branch decisions so nobody flip-flops between paths, and caps wait states so no one gets stuck forever.
- Triggers: list signup, cart abandoned, back in stock, website events, API
- If/then conditions on behaviour, profile and segment membership
- A/B split paths with pinned assignment per subscriber
- Exactly-once processing - verified under concurrent load
Queries, not guesses.
Every rule in the segment builder is evaluated live against the database - behaviour, profile, engagement, recency. If a field is in the UI, it works. Counts update as you build, and bot traffic is excluded from every engagement metric.
- Fields: opens & clicks per campaign, link clicks, page visits, tags, age on list
- Combine rules with AND/OR for precise targeting
- Segments stay live - membership updates as behaviour changes
Grow the list without annoying anyone.
Embedded forms, popups and teaser widgets served from a single script tag. Double opt-in, GDPR consent capture and bot filtering are on by default - the subscribers you gain are real people who said yes.
- Popup, embedded and split-layout forms with full styling control
- Double opt-in flows with branded confirmation pages
- Honeypots and bot detection keep fake signups out of your stats
- Preference center so subscribers tune frequency instead of leaving
Join 24,000 others. One email a week, actually worth opening.
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Double opt-in that doesn't leak signups.
Double opt-in is built into the platform, not bolted onto forms: new signups are held as pending until they confirm, whether they arrive through a form, an import or the API. The confirmation email is yours to design - pick a template, set the subject, and place the confirm link merge tag where you want it.
- Enforced consistently across forms, API and integrations when enabled
- Custom confirmation template and subject with a confirm link merge tag
- Consent logged with source and timestamp - audit-ready from day one
- Unconfirmed addresses never receive marketing and never count toward your bill
An API that respects your time.
Scoped, revocable API keys. REST endpoints for subscribers, campaigns, lists, segments and suppression. Webhooks for store events. If you can write a cURL command, you can integrate the platform.
- Granular scopes - read-only keys for dashboards, write keys for sync
- Bulk endpoints with idempotent, chunked imports
- Native Shopify & WooCommerce apps, custom webhook endpoint
# Scoped key: subscribers:write curl -X POST \ https://api.mailingplatform.com/v1/subscribers \ -H "Authorization: Bearer mp_live_…" \ -d '{ "email": "anna@example.com", "list_id": "lst_9f2c", "tags": ["vip", "newsletter"] }' # → 201 Created { "id": "sub_04c1", "status": "active" }
Plays well with your stack.
Fair questions.
Yes. The email editor, all automations, segmentation, the AI builder, the REST API and webhooks are included on every plan. Plans differ only by audience size.
Abandoned cart, welcome series, back in stock, browse abandonment and post purchase ship as ready-made workflows, and the visual builder lets you create custom flows with triggers, waits, branches and filters - including win-back flows built on purchase-behaviour segments. The welcome series guide shows one built end to end.
New signups are held as pending until they confirm, whether they arrive through a form, an import or the API. The confirmation email is yours to design: pick a template, set the subject, and place the confirm link merge tag where you want it.
Yes. The AI builder drafts a full email from a brief, makes targeted edits on instruction, and can review a finished design and suggest improvements. It works with your real synced products, never invented ones.
Yes, a full REST API with scoped keys covering subscribers, templates and campaigns, plus bulk endpoints with idempotent chunked imports and signed webhooks.
See it with your data.
Import a list, connect your store, and judge the platform on your own numbers.
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